OUR PURPOSE At the heart of us is our identity. Our identity is sustained by our memory. Our memories are shaped by our experience, education and culture. In order to connect with each other in ways that count, we must remind each other of, celebrate, and even laugh at together, those idiosyncrasies, traditions and passions that make us who we are. At Woodmansterne, we believe that a greeting card remains the most wonderful, durable, and uniquely tangible means of conveying greetings, thoughts and wishes. For too long in Britain, we have allowed this precious vehicle to be fed to us by global corporations with little regard, or feeling, for the nuances of our language, the depth of our common history, or the breadth of our cultural diversity. Our purpose at Woodmansterne is to publish, and produce locally, cards that get to the heart of British culture and taste and to provide British retailers with a truly viable, well-managed, blue-chip supply-chain solution for all their greeting card needs.